Check out the new photos of Miranda’s campaign for Marukome Koji Amazake and her TV commercials, BTS and an interview down below..
Gallery Links : Advertisement & Campaigns > 2018 > Marukome (Koji Amazake)
Check out the new photos of Miranda’s campaign for Marukome Koji Amazake and her TV commercials, BTS and an interview down below..
Gallery Links : Advertisement & Campaigns > 2018 > Marukome (Koji Amazake)
As founder of KORA Organics, former Victoria’s Secret Angel Miranda Kerr is proving her passion for natural ingredients to be popular–and lucrative.
“You don’t mean perfume,” Miranda Kerr gently corrects a colleague. “You mean aromatherapy.” Tucked inside in an unassuming condo building in Santa Monica, the supermodel-turned-cosmetics mogul leads a product meeting for her brand KORA Organics. It’s a modest, fuss-free building; There are no neon signs, peppy front desk personnel, or anything that would have you assume it houses an A-list star’s business. Inside, large quartz crystals and shaggy blankets pepper the simple white interiors that could as easily be a realtor’s office. A handful of people exchange memos and examine early beauty prototypes. This is a place where Kerr comes to get down to business. “I want to keep everything really clean,” Kerr instructs one of her employees during an intricate discussion on product lids. In a firm yet tolerant tone, she spends the next 10 minutes explaining why she specifically prefers one rose gold shade over another, citing the minimalist aesthetic she demands for her wellness line.
From there, she takes aim at a product still in development. She’s isn’t convinced it’s met the ideal texture and consistency. “I’d love to have it 10 times sandier,” she says, instructing the team to find a more granular option. Later, during a group brainstorm on potential new Kora creations, Kerr, pregnant with her second child, suggests something based on her own needs: How about a product that will help you sleep better? It’s quite apparent that Kerr is no mere figurehead. The entrepreneur is more than involved; she’s running this eco-conscious ship.
“She is the driving force behind all the product concepts,” says Brett Riddington, KORA Organics general manager, on a later call. “[She gives input] on the efficacy of the product, the design, the packaging, the bottles we choose, all of the aesthetic.” Other times, she shows a hint of the charming, playful personality that skyrocketed her to nearly 12 million Instagram followers. When told a product was still undergoing quality approvals, she pulls a lighthearted Veruca Salt: “I don’t want to wait,” she jokingly wails, “I’m impatient.” Although strikingly confident and passionate, Kerr still shows signs of vulnerability. During the meeting, she hands out homemade blueberry banana muffins while contemplating the next day’s Sephora appearance. Her team eagerly discusses her schedule and potential outfits, but a visibly nervous Kerr has other concerns. “What if people don’t show up?” she asks. To that end, she attempts to think up a solution: “Maybe I’ll bring them muffins,” she offers, before excitedly adding, “with supplements in them.”
TAKING THE LEAP
Since launching her skincare line in 2009, Kerr took big strides to establish herself as a competitive player within an overcrowded industry. Many models have attempted a beauty line, but few attained the success Kora Organics so quickly amassed, with over 200 retailers. It’s a far cry from where many of her peers end up: a flash-in-the-pan QVC segment. Kerr obviously has a leg up on most competitors due to her celebrity status, which has been unstoppable. She’s modeled for high-end design houses (Prada) and accessible (H&M) brands, and famously became the first Australian model to sport wings for Victoria’s Secret. Her private life has also made news: She has a son with her ex-, actor Orlando Bloom, and last May married Snapchat founder Evan Spiegel. But as she builds her brand, she’s no longer known just for her looks and high-profile relationships. She skillfully utilized social media to push her reputation as a health and wellness expert. Her Instagram quickly became a vehicle to showcase her passion for yoga, juice-blending skills, and envy-inducing meditation backdrops. She was also just quirky enough to catch your attention without completely alienating you: When she forced Bloom to pee in a cup lest he miss a moment of her 27-hour delivery labor, women silently cheered. When she told Gwyneth Paltrow at the Goop Summit that she toyed with leech therapy, the snippet overwhelmed the next day’s coverage headlines. Last year, she admitted waiting until after the marriage to consummate her relationship with Spiegel.
With Kora Organics, Kerr managed to inject her personality and quirkiness into a rapidly growing sector. She seized on the health trend and was one of the first to market wellness beauty: how mind, body, and skin are connected. Most of the line features the key ingredient noni, a fruit reportedly known for its antioxidants and anti-inflammatory properties. Kerr cherished the tropical species since her Australian childhood. (Her grandmother taught her to use it to treat sunburns, pimples, and later in life, jet lag.) It’s now found in a calming face oil ($68), refreshing facial mist ($34), and hydrating face mask ($34). It’s more than just skin deep, says Kerr; these products are meant to calm and relax the mind. They are meant to be part of a daily “ritual.” KORA Organics—which Kerr funds herself with no outside investment—stemmed from her own needs. While modeling, she wanted certified organic and non-toxic beauty products that not only smelled and felt good, but spoke to her wellness philosophy. “I had this moment where I realized I should maybe just create something myself,” says Kerr. “I wanted to invest my money into something that I was passionate about and dedicated to.” The founder is adamant about what she slathers on her body. “What you put on your skin actually goes in your bloodstream,” she stresses, attesting to recent concerns in the industry.
Kora Organics is one of many brands in the booming organic and natural beauty market, whose value is expected to reach $13.2 billion this year. In fact, lines with a natural and/or botanically derived clinical orientation now represent the largest combined share of prestige skincare sales, reports the NPD Group. The research firm Kline & Company predicts the synthetic cosmetics sector will decline in the next two years, while the natural skin care segment will grow. “[Consumers] are becoming more educated and interested in making healthier decisions for themselves and their families,” says Kerr, expressing her frustration at some of her competitors. “Some products can claim to be organic when they have only one organic ingredient.” Kerr spent the first year trying to learn as much as possible about the research and development process, booking interviews with labs and organic chemists. Working with noni proved difficult: it possesses a pungent smell. That, and the fact that no one had a certified organic noni ingredient. The budding entrepreneur ultimately worked with an Australian lab to source her own ingredients, which she demanded be certified through COSMOS, an international standard for organic and natural cosmetics. “I just remember carrying these little samples with me everywhere, and getting my friend to try them, and testing them on myself and my family,” Kerr recalls.
She began with a few products, with availability mostly restricted to her native Australia. At the time, she was still working tirelessly for numerous fashion campaigns. Kerr, who has modeled since age 13, admits she wanted to devote more time to Kora Organics (“her baby,” as she calls it), but was scared. “Modeling was always my safety net,” she says. “It was a big leap for me.” That changed, however, when she met future husband Evan Spiegel, who pushed her to further commit to her own business. “He said, ‘Why are you running around doing all of this other work for clients when you could be focusing on your company?’” recounts Kerr. ‘”You really need to focus on this because when you focus on it, it’s going to grow.’” With Spiegel’s emotional support, Kerr pulled in the reins on her modeling career and set her sights on launching Kora Organics in the U.S. Not that Kerr doesn’t still wrestle with the temptations of her previous employment. Every so often, her agent calls with a lucrative opportunity. “It’s hard,” she says. “My manager is like, ‘Miranda, you’re crazy. Why would you turn that job down?’ And I respond, ‘Well, because I’m focusing on building my skincare brand and on being a mother.’”
WALKING A FINE, LUCRATIVE LINE
Kora Organics’ appeal lies in its ability to tout several unique and popular ingredients (coconut oil, green tea, rose quartz crystal, among them) while simultaneously incorporating wellness trends. Since dedicating herself full time to her business, Kerr released a number of new products that doubled down on this concept. This includes luminizers with rose quartz particles ($28), noni-infused skin health supplements ($10 for a pack of 5), and a body oil that comes in a mess-free stick format ($34). Cashing in on the crystal craze, all products are filtered through an actual quartz crystal during the manufacturing process. (“It’s intricate, expensive, and complicated,” laughs Riddington.) Some believe quartz contains healing and soothing properties, although that’s yet to be proven in scientific studies. “I did that just to add a personal little touch because I have used crystals for the longest time,” Kerr explains. “It was a way for me to personalize the products. [But] the most important thing is that the products are super effective and deliver results—regardless of the crystals.”
At the same time, she says, “It’s about the energy behind it, and my intention is to uplift people, and crystals have been used since the beginning of mankind . . . It doesn’t mean that it has to be for everyone, but I believe they’re helpful.” This is where Kerr proves herself to be a formidable businesswoman who can speak logically about her products without turning off her crystal-loving base. She’s isn’t saying her line totally buys into the woo woo fad, but she isn’t denying it either. With such sly wording, she can appeal to various sectors of consumers. Basically, if Gwyneth is too adamant about the validity of her questionable practices, Miranda might seem like the more approachable version. “It’s great to have those little reminders to take care of ourselves,” says Kerr of her product line, “and have that little bit of magic in our lives. Why wouldn’t I put that little extra touch in there?”
Kerr’s commitment to her business paid off: The Kora Organics website sold five times as much product to international markets in 2017 than the previous year. Meanwhile, in the U.S., e-commerce combined with retailer distribution channels (such as luxury e-retailer Net-A-Porter.com) saw sales increase more than 700%. In May, the brand went mainstream—making its way onto Sephora shelves and quickly becoming an organic best-seller. This past fall, the retailer added Kora Organics supplements, signifying further interest in wellness categories. “The Kora Organics holistic approach to beauty and wellness is one of the reasons why we brought the brand to Sephora,” said Priya Venkatesh, vice president of merchandising for Sephora, in an email. “Similar to Sephora, KORA Organics knows that confidence and wellness is a critical component of celebrating beauty. Miranda is a wonderful partner, she uses her vast expertise and knowledge as an accredited health coach to create certified organic products that offer our clients good-for-you ingredients that deliver results.” In the coming year, the brand will expand to more retailer partners as well as launch in Europe, Canada, Russia, and Asia. “We’ve only just begun in terms of where the product is sold,” says Riddington.
Kerr also plans on extending into more beauty categories, and even releasing an innovative new product that the market has never seen before. I cannot give any details, but upon viewing it, I can attest to its ability to hone in on several wellness trends at once. “Miranda would love Kora Organics to be the name whenever you think of natural and organic skincare,” says Riddington, “but also innovation in product.” Kerr might also consider using koraorganics.com to broaden her views about the more holistic side of the brand and report on healthy lifestyles. It would undoubtedly be a natural extension of what Kerr already does daily for her social media followers. In fact, while speaking with fans at her Sephora appearance, it seemed that was almost her chief appeal. “She really walks the walk,” said one fan of the model’s healthy lifestyle. Another, who aspires to be a professional beauty blogger, said she admired the “approachable” non-snobby way she shared her wellness rituals, but also, “her skin is aaah-mazing.” In the line of dozens waiting for their photo app with Kerr, many seemed to buy into the whole ethos Kerr is so good at selling. They’ve been watching her for years. As for Kerr, she seems to have no reason but to be confident about the future. Greeting each fan with a hug, she laughingly remarks, “I don’t have to make muffins after all.”
A new photoshoot for Miranda from Byrdie + an interview!
Let me tell you something about my interview with Miranda Kerr. It was a Friday morning, and I was more than prepared: I had a list of burning questions, my recording device was at full charge, and I was eagerly sipping on her Noni Glow supplement in anticipation for our 10 a.m. phone call, because hey, this is Miranda we’re talking about. As the scheduled time neared, I headed to the sound-proof studio I’d organised, only to find another journalist already in there undertaking a phone interview of their own. Cue waves of panic that resulted in barricading myself, iPhone in hand, in the office utility closet. Yep, I interviewed one of the world’s most beautiful women while face-to-face with bottles of Windex and spare rolls of toilet paper. True story.
Naturally, Miranda called from Los Angeles where she was powering through work calls by a fireplace. The model-turned-businesswoman was open and endearing as she took me through everything from her life with husband Evan, to building a holistic beauty empire via her brand, Kora Organics, and even her so-healthy-it-hurts refrigerator staples (don’t pretend you’re not curious). After our chat, I can honestly confirm that she really is as kind as they come. Literally days after the interview, Miranda broke the news that she was expecting baby number two with Evan. You might have seen her and her bump looking positively radiant at the Golden Globes party yesterday? Yep, there really is something enchanting about Miranda, so keep reading for a taste of the magic.
Byrdie Australia: What’s your first beauty-related memory?
Miranda Kerr: It would be with my grandmother. She had all this makeup, and my cousins and I would go through her drawers and use it all. I remember she wore this blue eyeliner, and I was fascinated by the way it made her blue eyes look so piercing. I loved playing with her eyebrow pencils, and dressing up in all her clothes, too. It was always so much fun.
B: How would you describe your approach to beauty?
MK: I try to keep it simple and uncomplicated. I really feel that healthy skin is the most beautiful skin, so that’s what I focus on. I work on keeping my skin healthy, making sure I’m getting the nutrients on the outside and the inside. If I do this, my skin is glowing, and at its healthiest.
B: You’re known for your long-standing love of natural products, but would you say your approach to the way you look at beauty has evolved overtime?
MK: No. I’d say it’s basically been the same almost my whole life. I’ve always been about a simple routine, and healthy skin. My mum has never really worn makeup-she still doesn’t actually—it was just always about the health of her skin, instead. I inherited her beliefs, for sure.
B: Do you have any embarrassing beauty moments at all?
MK: Yes! When I was about 12, my mum went to get a perm and I went with her. When we were in the salon, they offered me one as well—big mistake. It didn’t work very well, it was like one of those tight perms. And I had bangs. It was bad. I remember thinking, “why can’t it look like the beautiful loose waves in the photo”.
B: Have you had one since?
MK: Actually, for the second time about a year ago, I got the American Wave perm and it really helped. My hair was dead straight, so the perm was amazing because I could just wash my hair and let it dry. It gave it a beautiful natural wave. I love them.
B: Did you try that when your hair was short?
MK: Yeah, not long after I cut it all off. I’ll warn you though, they take a really long time—I had someone come to the house.
B: What beauty items do you always have with you in your handbag?
MK: I always have a hairbrush, a little mirror, and I’m obsessed with the Kora Organics Hand Cream ($40). I don’t go anywhere without RMS Un Cover-Up Concealer ($52) in 22, or my eyelash curler. I also love carrying the Kora Organics Rose Quartz Luminizer ($35), it just melts into my skin. Have you tried it yet?
B: Yes, it’s beautiful! Is it one of your favourite new products in the Kora range?
MK: Yeah, I’m really proud of our Luminizer, it’s pretty special. It actually contains rose quartz powder, so it has this beautiful energy and gives off vibrations of love.
B: What other makeup products do you love?
MK: I switch between the RMS and Charlotte Tilbury mascara. For every day, I use RMS, but if I have an event or something, I’ll use the Charlotte Tilbury. I love Charlotte Tilbury lipsticks. For foundation, I love a Japanese brand called Suqqu. It’s lightweight, but has an amazing full coverage without being heavy.
B: What are some of the staples that you always have in your fridge?
MK: I have so much in my fridge. I always have organic goat’s milk—I prefer to drink goat’s milk, it’s easier on the stomach. I have organic apple juice for Flynny, and there’s always lots of berries like blueberries and raspberries. I love papaya’s, and lots of vegetables like carrots, celery, and hummus. I also keep the Kora Organics Citrus Mist ($40) and Recovery Eye Gel Cream ($55), that way it’s cooling when I use them—especially for you right now during summer.
B: You have such a holistic, clean lifestyle. Are there any things you love to indulge in?
MK: Life is all about balance. I love to treat myself to good food, I love dark chocolate. I also love to enjoy a drink with friends. I’m actually obsessed with what I like to call a Noni Spritz—I add a sachet of my Noni Glow Skin Food Supplement ($70) to a glass of champagne (pre-pregnancy, of course). It’s sweet, and makes it feel a little less naughty.
B: What does your morning routine look like?
MK: Evan wakes up at 5:30am, so I give him a hug and a kiss and then he hops into the shower and gets ready for work. I’ll do my morning meditation for 20 minutes, so by the time that’s done, Flynny will have come in and said good morning. I’ll get him ready for school and get dressed at the same time (Mum life). I dry body brush, and have a cold shower to really wake me up. I always make sure every morning I cleanse, mist, and moisturise. I like to use the Kora Organics Foaming Cleanser ($40) first thing because it’s super invigorating and fresh. Next, I’ll use the Kora Organics Balancing Rose Mist ($40) (I alternate between the Rose Mist and the Citrus Mist during the day depending how I’m feeling, because the citrus is energising, but the rose is very soothing).
Next, I’ll put on some of the Kora Organics Hydrating Moisturiser ($60), and a few drops of the Noni Glow Face Oil ($80), before sunscreen and then my makeup. I use the RMS Lip2Cheek ($52) almost every day, as well as the Kora Luminizer ($35), and that’s it really. I won’t bother with mascara unless I have a meeting or something. Flynn and I will have breakfast together, and after the school run, I’m straight into work.
B: Do you ever feel stressed in the mornings?
MK: Sometimes, but it helps if I pick my outfit the night before, and I’ll get Flynn to do the same so it’s as seamless as possible.
B: What about the evening? What does a night in the Kerr-Speigel household look like?
MK: We love to always have dinner together as a family. When I have time, I love to take a bath. One of my favourite things to add is baking soda with sea salt and a couple of drops of lavender oil, it’s bliss. I have to get Flynn bathed and ready for bed though, so the bath for myself is very much a time-permitting type of activity. I’ll read to Flynn, and once he’s asleep, Evan and I will read together and catch up on each other’s day. We’re all in bed quite early, probably because we get up before the sun every day!
B: What books are you reading right now?
MK: There’s this book called Teaching Your Children Joy, by Richard Eyre. I’ve just started that, and am really enjoying it. I’m also reading This Side of Paradise,by F. Scott Fitzgerald, and I would definitely recommend it. More on http://www.byrdie.com.au/miranda-kerr-beauty-interview/slide5
New pic from a photoshoot and an interview for Daily Telegraph!
She has one of the most beautiful, recognisable and marketable faces in the world but right now, over the phone from her home in Los Angeles, Miranda Kerr says it is “shrivelled up” in pure horror. Apparently my new age man boast of moisturising with Nivea Man is too much for supermodel turned organic skincare tycoon to bear. She has only just finished explaining how “the rose quartz infuses the vibration of self-love” into her new skincare range when I make my startling admission.
“My face is all shrivelled up! Oh, no, don’t be using that, read the ingredients and you will know why,” she tells BW Magazine. The 34-year-old Australian-born supermodel is relaunching her KORA Organics skincare range globally — with new luxury packaging she designed herself and a host of new products. Until this year KORA Organics was only sold in Australia, with sales overseas via an online store only. But a global push to expand the brand has led overseas sales to grow fourfold on last year alone. It is now sold in more than 300 Sephora stores across the US and there are plans to enter some of the world’s biggest markets, including Asia, Europe, the UK, Canada and Scandinavia.
Kerr has pumped her life savings from 20 years of modelling — from winning the Dolly Magazine model competition in 1997 to her five years as Victoria’s Secret angel — into sending the product to the world. “I am not going to tell you the exact amount but its millions and millions of dollars,” she says. “This really is my baby. I have spent almost all the money I have earnt through modelling investing into this company.”
Kerr’s determination is well documented. In her latest book Empower Yourself, she writes: “The truth of the matter is I wasn’t born a strong and confident woman, I became one through my own efforts to cultivate these attributes daily.” She does have the support of her new husband, billionaire Snapchat co-founder Evan Spiegel, who told her: “Miranda this is your passion clearly this is where your heart is so why don’t you focus your energy into doing this and expanding the business worldwide.”
Kerr says: “He really encouraged me to focus on that. It’s been quite a risk to actually take that and decide to slow down on the modelling and really focus on continuing to build this brand and expand it internationally but it’s one of the best decisions I have ever made.” Of course Spiegel would back it because it has cleared up his dry skin a treat. “Evan used to have really dry skin on his face and he doesn’t any more,” Kerr explains. “These products are really good for men. Evan uses the Noni Glow face oil (which just won a major US beauty product award) every day. Actually so does Orlando,” she says before bursting into a hearty chuckle.
Orlando is Kerr’s swashbuckling film star first husband Orlando Bloom, father of her six-year-old son Flynn. Bloom has a house near Kerr’s in Los Angeles and shares the parenting. “We try to make it work for him to see (Flynn). It was supposed to be four days-three days but right now he is on a movie, so Flynn is with me and I love that.” The relationship with Bloom works better now than ever. “It’s much more harmonious this way and that’s really important,” Kerr says. “I love being a mum, it’s like a miracle and puts everything into perspective. And I love spending time with Flynny but it’s obviously important that he does spend time with his dad and Orlando is a great dad and we are very good friends.
“We will always be family. He and I get along better now than we ever have.” Kerr’s parents and 30 of her and Spiegel’s closest friends flew to LA for their wedding in the back garden of their luxury home in July. There was much anticipation about the big day after Kerr gave an interview that implied she and Spiegel were saving themselves for the honeymoon night. “I read it and I was like ‘Whaaaat?’ ” she says. “It was taken out of context, I never said that we weren’t intimate.”
It was misconstrued, she insists, because she said they were not going to have children until after they married “because Evan is a traditional guy”. She does not pay any attention to the gossip that surrounds her, saying, philosophically: “It goes with the territory.” One aspect of the model’s life to get a public airing recently was her diet secret. Kerr’s former chef Kate McAloon told how the star’s diet involved a flexible routine of eating clean most of the time with a few indulgences thrown in, to spruik her own cooking tour.
Kerr says she allows a few treats in her diet. “We live in a world that is so full of toxins but we can make a conscious choice of what we put in. I am not super strict about anything. Eighty per cent of what I eat is healthy and organic and 20 per cent is indulgence.” Revelations that she works on an 80/20 diet of moderation have not troubled Kerr at all. “People are always going to say something and talk about what they are going to talk about. It’s very important to not really pay too much attention to it,” she says. And if you really want to know her true eating weakness — it is a cheeseburger. “Evan makes a great cheeseburger,” she says. “He is really good on the grill. I mean, obviously, we use free range meat, but he makes it and I eat it every time it’s so good.”
At this point our phone call is interrupted by a kerfuffle in the background before Kerr breathlessly explains that one of her dogs, Teddy, has burst into the house. “I was a bit worried my dog was about to go to the bathroom inside. “We just got a new little puppy — it’s a Pomeranian — and the other puppy can smell the new one and I don’t want them to try and outdo each other with the scent.” Then she picks up the interview again. “You were saying before Teddy interrupted …” Her point, at the end of it all, is simple. “It’s really important to be grounded and keep things real and be appreciative of every day and to be grateful for the small things. “You just never know what is going to happen in life.”
A new photoshoot for Miranda from Into The Gloss + an interview!
« In beauty, I know what works for me. I have a Taurus in Mercury, so the way I think is like a Taurus, but I’m an Aries with a Cancer moon…and a Leo rising. So I’m really detail-oriented and very particular about what I use and how I use it. That’s actually a big part of why I created my own line. My skin needs to be great all the time—I can’t have an off-day—so I wanted organic products that could detoxify the skin but also put back all the nutrients from superfoods like noni. It’s an ingredient that’s been used for thousands of years in Polynesia—they grow it in Australia as well. It’s got over a hundred vitamins and minerals in it, so when you put it on your skin and in your body, it’s something you notice. It’s an ingredient in our Noni Glow Oil, along with rosehip and sea buckthorn, and I love to use it as a great base for makeup. I’ll mix it with the Kora Tinted Day Cream and my favorite concealer, « Un » Cover-Up from RMS.
Makeup for me is for work or for date night. Usually I won’t even wear mascara if I’m just at home. Sometimes I’ll put on the RMS Lip2Cheek in Beloved, which is good for daytime wear. But to be a bit more glam, I like Charlotte Tilbury’s line. It’s not organic, but life is about balance, right? I’m all about 80% healthy and 20% indulgence. She makes a good red-orange called Tell Laura. It’s matte, which photographs really well. But I actually prefer to wear a velvet finish—I think it looks better in real life. Lancôme L’Absolu Velours is a nice one that has a matte finish…but not too matte. Today, though, I’m just wearing Dior Lip Glow with a little bit of Laura Mercier’s Lip Pencil in Baby Lips for a natural, glossier look.
Eyeshadow is not my strength, but I’ll take the blush I’m using—La Prairie Cellular Cream Blush—and dab a little of it on my eyes as well. One of my favorite things to do is a simple cat eye. It’s not too fancy. And my eyebrows are a little unruly, so they need a lot of taming. Instead of a gel, I’ll use Glossier Boy Brow in Brown.
Oh God, my hair is always an issue for me. It’s been short for a while–short hair is harder to style, but you know what I did? I got a perm called the American Wave Perm. I heard it was the healthiest type of perm, so I did that. It was really great for during the summer because I didn’t have to do anything to my hair. I just would get in the water and get out and it would have this nice wave to it. My natural hair is dead straight, and I’ve always admired people who have naturally curly hair. So, that was an interesting experiene. I only did it one other time in my life, when I was little. The only other thing I do to my hair is use Klorane Dry Shampoo. Nothing else.
For something like the Met Gala, I like to have a good hour and a half to get ready. And I’m all about lighting. I like to dim the lights, light candles, and put on a good playlist. I love dancing, and I love karaoke. My go-to song is Peggy Lee’s “Give Me Fever” or anything from Shania Twain and the Dixie Chicks. I’m a country girl!
New York is the best city to go out in, but I live in LA now. The best party here is Madonna’s—she throws it once a year. For red carpet, I prefer something long, elegant, classic—something I could wear 20 years on. But for Madonna, I always wear a short, trendy cocktail dress, something fun to dance in, because the music’s always amazing. She always comes out and does a little number, but the music is what really makes it. Everyone’s really dressed up and no one’s allowed to take pictures, so it’s really private. You feel safe, and just have a good time.
Then when I get back home, I hit the sack. I always make sure I have a shower and wash my face. Makeup comes off no matter what time it is. I have never once forgotten my whole life to take makeup off my face before bed. And I’m obsessed with layering on the Noni Glow Balm on dry areas as a treatment. But that’s it. Pretty crazy, huh? »
MIRANDA KERR ON HER SKINCARE AND EVERY STEP OF HER WEDDING
When it’s time to sit down for my interview with Miranda Kerr in her suite at The Mark Hotel, the supermodel asks, very politely, could we please lounge on the bed while we speak instead? Other than the fact that I would never say no to Miranda Kerr, especially in her own hotel room, I can’t help but adore that this girlish, smile-y, slumber-party side of her I’m used to seeing on screens and billboards wasn’t just an image for her past campaigns for Victoria’s Secret, H&M, Swarovski, and now her own beauty brand, KORA Organics… She loves to gab and give supportive words of advice. Plus, those dimples.
“I love, love, love Kundalini yoga—you should go to Kundalini Yoga East!” exclaims the Australia native, who actually practiced Kundalini with her husband on their wedding day (more on that below). “Yogi Bhajan [who is credited with bringing Kundalini to the U.S.] and his philosophy on life… He was a pretty cool dude. He said something like: ‘All of you, running around, doing a hundred things, stop. Be patient. Everything will come to you.’ He always says to be kind to yourself. Be kind to others. It’s right up my alley. There’s a t-shirt I have at home that says ‘Yogi Bhajan is my homeboy.’ That’s how I feel.”
Kerr knows plenty about doing a hundred things. Just hours earlier, she was hosting dozens of beauty editors at Woom Center, a boutique meditation center in the Bowery in New York City, where her healer,Holly Star, prescribed crystals to calm worries and empower missions. It has been widely reported that Kerr loves crystals, especially rose quartz, and, in fact, all of the products in Kora Organics are infused with the energetic vibrations of rose quartz before they get bottled up. Same goes for her new range of skincare: a suite of cleansers, mists, and moisturizers for three different skin types, plus balms for the face and body. Like the rest of her products, the Australian noni fruit is the hero ingredient, which Kerr swears by to keep her healthy inside and outside—it’s even in her supplement sachets. And with a schedule like hers, we’ll have whatever she’s having.
“I just came from Paris, and then I got off the plane, and I’ve hit the ground running,” she says of her packed travel schedule. “But tonight I booked time to see Holly, and we’re going to have a little session, and then I’m going to hopefully fall asleep and get up in the morning, 5AM, and do it all over again!” Yogi Bhajan would appreciate that she worked in her moment of mindfulness. And we appreciated, in particular, all the beauty intel Kerr shared with us, as well as wedding-day details about her recent marriage to husband Evan Spiegel. As you’ll see below, it was very Miranda Kerr.
Some of Kerr’s outerwear and purses for her trip to Paris and New York.
On her NuFace device: “It’s so funny because I don’t really know exactly what it does, but I do know that my face feels better after using it. I don’t know the scientific details behind it. I just kind of use it once every now and then. I haven’t used it in a while. I probably should’ve used it today. I’m feeling a little bit puffy. » (Left to right): Mason Pearson Detangler Brush, KORA Organics Balancer Rose Mist, NuFace Trinity Facial Toning Device, Actinica Lipsomal Sunscreen SPF 50+, KORA Organics Rose + Noni Daily Hand Cream, KORA Organics Noni Glow Body Balm, Bernard Jenson Brush for body brushing.
(Left to right): Rituel de Fille Phosphene Rare Light Luminizer in Illuminateur, Dior Addict Lip.
Glow Color Reviver Balm in Pink, Laura Mercier Lip Pencil in Baby Lips, KORA Organics Noni Glow Face Balm.
(Clockwise from upper left): Dior 5 Couleurs Eye Shadow in Inflame, Clé de Peau Beauté Concealer, RMS “Un” Cover-Up, RMS Lip2Cheek in Beloved, Suqqu Foundation, It Cosmetics Bye Bye Pores Pressed Poreless Finish Airbrush Pressed Powder, Tom Ford Cream and Powder Eye Color in Naked Bronze, Kiko Milano Pure Clean Scrub & Peel Wipes.
“This is actually the first time I’m showing this new product! It’s our new KORA Organics Rose Quartz Luminizer, which will be available via koraorganics.com very soon. It has actual rose quartz powder in it. I apply it to my cheeks, temples, and brow bones to add a luminous glow.” Bangle, given to her by her mother; Watch and tennis bracelet, Cartier
“I had the Flynn (her son) [necklace] for a while. The Evan one (her husband)… I went to Barneys and I [didn’t] have much time. I just had a look and there were all these [necklaces with] words like happiness, joy, peace…and obviously I was very attracted to that because I’m very interested in positive words of affirmation. On the back of all KORA products are words like grace, love, blessings, joy. So, I was like, ‘This is so cool! Love.’ Then I was like ‘Evan?’ There were no other names there. It was just happiness, joy, love…and Evan? I was like, ‘That’s really random!’ Then the lady said, ‘No, that one’s not for sale, it’s a sample.’ I said, ‘please, can I buy this one?’ She was like, ‘Let me just call the manager and see if we can do it.’ This is meant to be!”
Compact, Estée Lauder; Solitaire necklace, Broken English in L.A.
On how she travels when flying: “When I get on the plane, I do the cleanse, mist, and moisturize, and—this is my new obsession—face balm, but I first do the Noni Glow Face Oil. The Japanese ReFa [silver face massage tool] gets the blood circulation going; I like how it feels. I’ll use it before I get off the plane because your face gets a bit puffy from flying. I will use the mist with it when I use it. I love seaweed, a little seaweed snack, and almonds. I often will pack my food to go on the plane. Then I know what I’ve got.”
“I like this water because the pH is 7.8. It’s in a glass bottle, so I prefer to drink out of a glass bottle if I’m not at home drinking out of my filter because I have a water filter at home. I like the size because we need to drink that all day, and it’s a good way to monitor it.”
Bag, Louis Vuitton; Shawl, Lora Piana; Sunglasses, Dior
One part of Kerr’s wardrobe for her trip to Paris and New York.